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This web page states the following, "INCREASE YOUR CREDIT SCORE UP TO 194 POINTS IN 99 DAYS OR LESS! Remove Negative Accounts From Your Credit Report FAST! Stop Collectors From Calling and Harassing You To Collect Debts." We saw that the web page said " Add Positive Credit Accounts To Your Report Quickly and Easily." It also said " Eliminate Late Fees and Excessive Interest on Past Due Accounts. Get Instant Approval Credit Cards, Jewelry and Electronics. UP TO 109 POINTS IN LESS THAN 30 DAYS. The good news is that there is a solution to your credit problems a." The header had credit repair as the highest ranking optimized keyword. It is followed by free credit repair, increase credit score, and raise credit score which isn't as ranked as highly as credit repair. The next words mycreditandrepair.com uses is fix bad credit. free credit report was included and could not be seen by web crawlers.